Recursos de Comunicación y Promoción

TAVASA expands its range of products with and without alcohol

Among the new products of the company, we could hightlight Blue Curacao, Coconut Batida, Coconut liqueur Playa Bavaro, Peppermint Schnapps and Plaisir D'or.

TAVASA ( launches its new range of products for the cocktail, whose main new liqueurs are Blue Curacao, Coconut Batida, Coconut liqueur Playa Bavaro, Peppermint Schnapps and Plaisir D'or.

 "Our range of products for the cocktail are trying to fill a market with clear growth, as it is the cocktail, especially in coastal and foreign tourist areas but also in the big cities where the cocktail is becoming increasingly fashionable, "says José Antonio Villar, TAVASA’s National Sales Manager . "The hallmark of our offer for this market are the beautiful presentation and excellent quality / price ratio of our products."

The market of mixology is an increasingly strategic market for the firm, in the short term and with its latest products, is consolidating its presence in the coastal areas of our country, the Canary Islands and Balearic Islands, where the company is closing agreements with large hotel chains.

Mavy’s Concentrated Fruit juices premiere new image

 In line with this objective, the company has also made a restyling and improved recipes of the Mavy's concentrated fruit juices, in their varieties grenadine, blue, kiwi and lime. With new look and a smoother and intense flavor.

TAVASA was also one of the pioneers in the Spanish market in the elaboration of "ready to serve" cocktails.

This product line consists of Mojito and Pina Colada Playa Bavaro, and classic cocktails Strawberry Daiquiri, Bloody Mary, Sex on the Beach and Cosmopolitan in the KISS BRAZIL range. Ready to Serve cocktails offer a new quick and original way to taste these fashionable drinks anytime and anywhere.

Other products for foreign tourism

Other recent additions to its range of products for the booming tourism market, are the TAVASA Sambuca and Amaretto Divine, Cannabis absinthe and Red absinthe, Coffee and Banana Plaisir D'or liqueur and Cayo Largo Honey Rum.

The company

TAVASA is a family company, 100% Spanish capital and 165 years of history. As one of the leading Spanish manufacturers of alcoholic drinks, portfolio covers, from spirits (whiskey, vodka, gin, rum ...), marc, creams and liqueurs with or without alcohol, to wines and juice concentrates.